Over and over we heard that an experienced, integrated team is at the core of every winning gubernatorial campaign – and the lack of one is the first sign of a campaign in trouble. (Challenger Sarah Palin was the exception. Those interviewed on the Alaska race likened her election to [...]
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Lesson 2: Be Collaborative in Private, Be Decisive in Public
There was universal agreement among staffs and consultants that women candidates, whether incumbents or challengers, made decisions differently than men candidates. Women place a greater value on arriving at a decision by consensus. Significant differences between successful governors and candidates for governor can be found in the way they made [...]